Among those voices are Qasim "Q" Basir, 27, and Mike Lynch, 26, the producers of the "Yes We Can College" video series, who were on hand to promote a showing of the seven film shorts showcasing the Obama campaign's message.
"We're filmmakers, and we thought about how we could make a difference, " said Lynch. "We both felt the urgency of now, and here we are." The two producers, both natives of Los Angeles, posted their first short on YouTube. It became a huge success online, racking up 50,000 views in a single week.
"After people started watching our videos, we were contacted by will.i.am [of the Black Eyed Peas]," said Basir, who has since written about his production on the Huffington Post.
Basir and Lynch's videos will premiere in their entirety on Friday, Sept. 12 at Tribeca Cinemas at 7:30pm.